MTW Blog 7

The Behaviours of Influence

This blog appears here in Model The Way not because it highlights the behaviours of a particular person but because it describes how we can all effectively act (what we Say and what we Do) as we go about the process of influencing others.

The author of this wonderful work is Geoff Curzon (see ISV Blog 7). To create this practical list of our action options, he went to Aristotle, the Greek philosopher who thought and spoke some 2,370 years ago … and who is obviously still worth listening to. Aristotle presented three means of rhetoric, or the orator’s art of using language to convince or persuade: logic (logos), emotion (pathos) and credibility (ethos). What Geoff has so brilliantly added to Aristotle’s work are lists of behaviours that we might well choose as we move from one means to another. Enjoy! We hope you find it useful.

To access the document, click on the title below, then click on the file heading in the box at the bottom left of your screen. Click on the heading and you will have uploaded Geoff’s document.

The Behaviours of Influence:  from Aristotle on the art of rhetoric …